How many unique values is included in one dimension? If you have possibility to collect data for e.g. unique logged-in visitors with anonymous ID, you might want to see how many different ID numbers you had last week aka how many real visitors you had logged-in. Out ouf the box metric “unique visitors” is really …
Most wanted Analysis Workspace ideas – Promote and make Workspace even better!
UPDATE SEPTEMBER 2017: please note that links might not work since Adobe made a new forum for ideas. Most wanted? Ok, let’s be honest, I meant my favorite ones. I went through dozens of ideas for Adobe Analytics in Adobe’s idea exchange, the place where you can do feature requests for Adobe Analytics and others can …
Adobe Analytics cheat sheet – Best resources to master Adobe Analytics, including Workspace & DTM
Spoiler alert: There is no magical shortcut key, however, I’m going to reveal all my top resources I have used in my over 5 year Adobe Analytics journey. Intro On January 2012, after changing from SEO consulting job to new company as in-house Web Analyst I started using Adobe Analytics. To be honest, at first …
Analysis Workspace: How to use breakdown by position feature
I feel so stupid that I had to make a blog post about this small new feature. There was update on Thursday for Adobe Marketing Cloud and release notes said that we are going to be able to breakdown by position. Directly from Adobes notes: You can perform breakdowns based on a fixed location in …
Adobe Analytics custom link tracking (by default with some browsers) is not counting all the hits when moving to another page on same tab
First of all, I know you hardcore users already know this old issue, but there might be new Analysts and since we did a little experiment, I want to share the results by writing a small blog post about this. We wanted to investigate is every single hit sent to Adobe’s server when visitors click …